Pre - Order & Save Planet

Adiam Elias

Just wanted to tell a little bit behind my decision to use a Pre-Order method for my Brand. 1- Sustainable - Using a pre- order method ensures that we are holding our core values, Its is a sustainable way to avoid wasting products and materials. This is our sustainable way of acting agaisnt Fast fashion by releasing limitted prodcuts and helping you secure unique designs before they are sold out. Pre-order means you have ordered before the products is is ready to be made and dispatched. 2- Environmentally - Our planet also suffers the consequences of the excess of clothing...

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The Journey - Big dream small business 101

Adiam Elias
The journey from a side Hustle to being the founder of a sustainable fashoin brand.
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Me & Myself

Adiam Elias

“The editorial ‘Me & Myself’ is inspired by bringing art back into the everyday life using fabrics and reinventing wearable pieces. Merging beauty, functionality and sustainability by introducing pieces that were deconstructed and reinvented into brand new outfits. In the same way we can deconstruct ourselves and build up a new personality.

Being a fashion and portrait photographer I am interested in exploring individuality. Every person has a story to tell. The challenge is to be able to face yourself. Photography is a medium for me to portray the stories mixing reality and imagination.”

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MODIFIED BODIES

Adiam Elias

'ONE MUST ATTACK THE BODY’, ‘ ONE MUST ACCEPT ONE SELF’. THESE ARE PRIMITIVE, ANCESTRAL, ANACHRONISTIC CONCEPTS. WE THINK THAT THE SKY WILL FALL ON OUR HEADS IF WE TOUCH THE BODY. (1996; 91)FOR THIS COLLECTION I WANTED TO DISTURB THE IDEA OF BEAUTY! WE AS A SOCIETY ARE ADDICTED TO BEAUTY THAT WE ARE WILLING TO GO TO EXTREMES INSTEAD OF ACCEPTING OURSELVES! PEOPLE MODIFIY THEIR BODY WETHER BY GOING UNDER THE KNIFE (SURGERY), GYM (MUSCLES), FACELIFT AND TUMMY TUCKS.AND SO I WANTED THE MODELS TO REPRESENT THE PAIN, BRUISING AND SWELLING OF THE BODY & FACE WHEN IT...

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Green space

Adiam Elias

Sitting with @pao.ascanioat her east London home I watched her Start by mixing the Acrylic paints and then gently started drawing in detailed and delicate lines, drawn layer by layer until they form stamens, pistils and leaf veins emerge. It was beautiful to see you paint!! @nata_spalding beautiful and talented friend! Thank you for shooting my products and walking with me in the heat of the day to do a location shoot.Inspired by ☘️Green space ☘️ this limited edition bags will be launched on Wednesday the 26th and will be available on my platform @notjustalabel ☘️Nature doesnt hurry, yet everything...

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Strange as what I see

Adiam Elias

A KALTBLUT exclusive editorial exploring the methods of beautification and vulgar distortion women apply to their physical selves in order to survive in a social landscape sculpted around the male gaze. The editorial features an all-female cast of designers. Model is Blake at Nevs Models. Photography and DOP by Antonio Delle Monache. Styling and Creative Direction by Evie Stothert. Hair and Make-Up by Charlene Williams. Videography by Paolo Tornabene.

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